Recalled this when Mrs Toh said that the situation whereby many guys like a girl can be explained by the theory of demand and supply. Given that the girl is a good in the eyes of the guys, the price of getting her as a girlfriend would always be increasing as the quantity supplied is always stagnant, as the girl cannot split herself up to suit the demand of the other guys. This can be explained by Fig 1.0
As seen in the curve there is a rightward shift on the demand curve. This can be largely due to the non-price factor of consumer preference. Like how consumers demand for fashionable goods, the girl maybe the eye candy of all guys, thus causing an outward shift of the demand curve due to the increase in demand, causing the price of getting to know the girl to increase from P1 to P2.
Fig 1.0
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